Company Letterhead
{{company_name}}
{{company_address}}
Phone: {{phone}}
Email: {{email}}
Website: {{website}}
Advertising Sales Representation Agreement
This Advertising Sales Representation Agreement ('Agreement') is made and entered into this {{day}} day of {{month}}, {{year}} ('Effective Date') by and between:
{{company_name}}, a company duly incorporated under the laws of {{country}}, with its principal place of business at {{company_address}} (hereinafter referred to as 'Principal');
AND
{{representative_name}}, an individual residing at {{representative_address}} / a company duly incorporated under the laws of {{country}}, with its principal place of business at {{representative_address}} (hereinafter referred to as 'Representative').
Collectively referred to as the 'Parties' and individually as a 'Party'.
1. Appointment and Acceptance
1.1. The Principal hereby appoints the Representative as its non-exclusive/exclusive sales representative for advertising services/products within the territory of {{territory_description}} ('Territory').
1.2. The Representative accepts such appointment and agrees to diligently promote and solicit orders for the Principal's advertising services/products in accordance with the terms of this Agreement.
2. Term of Agreement
2.1. This Agreement shall commence on the Effective Date and shall continue for a period of {{term_length}} (e.g., one year) unless terminated earlier in accordance with the provisions of this Agreement.
2.2. This Agreement may be renewed upon mutual written agreement of both Parties.
3. Duties and Responsibilities of Representative
3.1. The Representative shall:
a) Use best efforts to promote and sell the Principal's advertising services/products to potential clients within the Territory.
b) Maintain a high level of professionalism and ethical conduct in all dealings related to the Principal.
c) Provide regular reports on sales activities, client feedback, and market conditions as reasonably requested by the Principal.
d) Not represent, promote, or sell any competing advertising services or products within the Territory during the term of this Agreement without the prior written consent of the Principal.
e) Adhere to all pricing policies, terms of sale, and marketing guidelines provided by the Principal.
4. Principal's Obligations
4.1. The Principal shall:
a) Provide the Representative with necessary sales materials, product information, and training.
b) Process all orders secured by the Representative promptly and efficiently.
c) Pay the Representative commissions as set forth in Clause 5 of this Agreement.
d) Provide timely support and communication to the Representative.
5. Commission and Payment Terms
5.1. The Principal shall pay the Representative a commission of {{commission_percentage}}% of the net {{revenue/sales}} generated from orders directly secured by the Representative and successfully delivered/fulfilled by the Principal.
5.2. Commissions shall be calculated and paid on a {{payment_frequency}} basis (e.g., monthly, quarterly), within {{days_to_pay}} days after the end of each period.
5.3. Net revenue/sales shall mean the gross revenue/sales less any returns, allowances, discounts, or uncollectible accounts.
5.4. All payments shall be made in {{currency}}.
6. Independent Contractor Status
6.1. The Representative is an independent contractor and not an employee, partner, or joint venturer of the Principal.
6.2. The Representative shall be solely responsible for all income tax, social security contributions, and any other taxes or levies applicable to their income arising from this Agreement.
7. Confidentiality
7.1. Both Parties agree to keep confidential all proprietary or confidential information disclosed by the other Party during the term of this Agreement and for a period of {{confidentiality_period}} thereafter.
7.2. Confidential information includes, but is not limited to, business plans, client lists, pricing strategies, and marketing data.
8. Termination
8.1. Either Party may terminate this Agreement by providing {{notice_period}} (e.g., 30 days) written notice to the other Party.
8.2. This Agreement may be terminated immediately by either Party upon a material breach of any provision herein by the other Party, if such breach is not cured within {{cure_period}} days after written notice thereof.
9. Governing Law and Dispute Resolution
9.1. This Agreement shall be governed by and construed in accordance with the laws of {{country}}.
9.2. Any dispute, controversy, or claim arising out of or relating to this Agreement, or the breach, termination, or invalidity thereof, shall be settled by amicable negotiation between the Parties. If the dispute cannot be resolved through negotiation, it shall be submitted to mediation in {{city, country}}, or failing that, to arbitration in accordance with the rules of {{arbitration_body}}.
10. Entire Agreement
10.1. This Agreement constitutes the entire agreement between the Parties and supersedes all prior discussions, negotiations, and agreements, whether oral or written, relating to the subject matter hereof.
Signature Block
IN WITNESS WHEREOF, the Parties have executed this Agreement as of the Effective Date first written above.
FOR THE PRINCIPAL:
_____________________________
Name: {{principal_signatory_name}}
Title: {{principal_signatory_title}}
Date: {{date}}
FOR THE REPRESENTATIVE:
_____________________________
Name: {{representative_signatory_name}}
Title: {{representative_signatory_title}} / Capacity: {{representative_capacity}}
Date: {{date}}
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