Worksheet Intent Based Seo Content

Company Letterhead

{{company_name}}

{{company_address}}

Phone: {{phone}}

Email: {{email}}

Website: {{website}}

Content Project Title

Project Name: {{project_title}}

Date: {{date}}

Content Creator: {{content_creator_name}}

Target Keyword(s) and Search Intent Analysis

Primary Target Keyword: {{primary_keyword}}

Secondary Target Keywords: {{secondary_keywords}}

Identified Search Intent (e.g., Informational, Navigational, Commercial Investigation, Transactional): {{search_intent}}

Common Search Queries/Phrases: {{search_queries}}

Competitor Analysis

Top 3 Ranking Competitors for Target Keyword(s):

1. {{competitor_1_url}} (Key Takeaways/Gaps: {{competitor_1_analysis}})

2. {{competitor_2_url}} (Key Takeaways/Gaps: {{competitor_2_analysis}})

3. {{competitor_3_url}} (Key Takeaways/Gaps: {{competitor_3_analysis}})

Content Outline and Key Messaging

Proposed Content Title: {{proposed_title}}

Meta Description (150-160 characters): {{meta_description}}

Key Message/Unique Selling Proposition: {{key_message}}

Main Headings (H1, H2, H3 structure):

- {{heading_1}}

- {{heading_2}}

- {{heading_3}}

- {{subheading_1}}

- {{subheading_2}}

- {{heading_4}}

Content Requirements and Resources

Target Word Count: {{target_word_count}}

Required Images/Graphics: {{image_requirements}}

Internal Links: {{internal_links}}

External Links/References: {{external_links}}

Call to Action (CTA): {{call_to_action}}

Performance Metrics and Evaluation

Key Performance Indicators (KPIs): {{kpis}}

Expected Outcome: {{expected_outcome}}

Review Date: {{review_date}}

Approval and Signatures

Prepared By: _________________________ Date: {{prepared_by_date}}

Approved By (Marketing Manager): _________________________ Date: {{marketing_manager_approval_date}}

Approved By (Content Lead): _________________________ Date: {{content_lead_approval_date}}