Special Pricing Policy for Repeat Buyers

Company Letterhead

{{company_name}}

{{company_address}}

Phone: {{phone}}

Email: {{email}}

Website: {{website}}

Policy Title

SPECIAL PRICING POLICY FOR REPEAT BUYERS

Policy Effective Date

Effective Date: {{effective_date}}

1. Purpose and Scope

This policy establishes guidelines for offering special pricing to repeat buyers of {{company_name}}. The purpose is to foster customer loyalty, encourage repeat purchases, and recognize the value of long-term customer relationships. This policy applies to all customers who meet the repeat buyer criteria as defined herein.

2. Definition of a Repeat Buyer

A 'Repeat Buyer' is defined as a customer who has made a minimum of {{minimum_purchases}} purchases within a {{time_period}} (e.g., 12 months) totalling a cumulative value of {{minimum_spend_currency}} {{minimum_spend_amount}}.

Specific product categories or services may have additional criteria as outlined in Annex A.

3. Special Pricing Benefits

Repeat Buyers are eligible for the following special pricing benefits:

a. Discount on Future Purchases: A {{discount_percentage}}% discount on all subsequent purchases of eligible products/services.

b. Priority Service: Expedited processing of orders and inquiries.

c. Exclusive Product Previews: Early access to new product launches or services.

d. Dedicated Account Manager: Assignment of a dedicated account manager for personalised support (for buyers exceeding {{higher_tier_spend_currency}} {{higher_tier_spend_amount}} annual spend).

4. Eligibility and Application Process

Eligibility for this special pricing policy will be automatically assessed by {{company_name}}'s CRM system. Customers who meet the criteria will be notified via email at {{notification_email_address}} and invited to opt-in to the program.

Customers may also inquire about their eligibility by contacting {{contact_department}}.

5. Policy Review and Amendments

This policy will be reviewed annually by {{review_department}} to ensure its effectiveness and relevance. {{company_name}} reserves the right to amend this policy at any time, with reasonable notice provided to affected Repeat Buyers.

Signature Block

_____________________________

Authorised Signatory: {{authorised_signatory_name}}

Title: {{authorised_signatory_title}}

Date: {{signature_date}}