Business Model Canvas

Company Letterhead

{{company_name}}

{{company_address}}

Phone: {{phone}}

Email: {{email}}

Website: {{website}}

BUSINESS MODEL CANVAS

**Date:** {{date}}

**Prepared for:** {{prepared_for_name}}

**Prepared by:** {{prepared_by_name}}

**Business Model Version:** {{business_model_version}}

1. Key Partners

List of key partners or suppliers required to deliver your value proposition.

- Who are our key partners/suppliers?

- Which key resources are we acquiring from partners?

- Which key activities do partners perform?

**Partners:** {{key_partners_list}}

2. Key Activities

List of the most important things the company must do to make its business model work.

- What key activities do our value propositions require?

- What key activities do our distribution channels require?

- What key activities do customer relationships require?

- What key activities do revenue streams require?

**Activities:** {{key_activities_list}}

3. Key Resources

List of essential assets required to offer and deliver the previously described elements.

- What key resources do our value propositions require?

- What key resources do our distribution channels require?

- What key resources do customer relationships require?

- What key resources do revenue streams require?

**Resources:** {{key_resources_list}}

4. Value Propositions

What value do we deliver to the customer? Which customer needs are we satisfying?

- What value do we deliver to the customer?

- Which one of our customer’s problems are we helping to solve?

- Which customer needs are we satisfying?

- What bundles of products and services are we offering to each customer segment?

**Value Proposition:** {{value_proposition_description}}

5. Customer Relationships

Types of relationships established with specific customer segments.

- What type of relationship does each of our customer segments expect us to establish and maintain?

- Which ones have we established?

- How costly are they?

- How are they integrated with the rest of our business model?

**Relationship Types:** {{customer_relationships_list}}

6. Channels

How a company communicates with and reaches its customer segments to deliver a value proposition.

- Through which channels do our customer segments want to be reached?

- How are we reaching them now?

- How are our channels integrated?

- Which ones work best?

- Which ones are most cost-efficient?

**Channels:** {{channels_list}}

7. Customer Segments

The specific groups of customers a business aims to reach and serve.

- For whom are we creating value?

- Who are our most important customers?

**Segments:** {{customer_segments_list}}

8. Cost Structure

The most important costs incurred operating under a particular business model.

- What are the most important costs inherent in our business model?

- Which key resources are most expensive?

- Which key activities are most expensive?

**Key Costs:** {{cost_structure_list}}

9. Revenue Streams

The cash a company generates from each customer segment.

- For what value are our customers really willing to pay?

- What do they currently pay?

- How are they currently paying?

- How would they prefer to pay?

- How much does each revenue stream contribute to overall revenues?

**Revenue Sources:** {{revenue_streams_list}}

Signature

___________________________

{{name}}

{{title}}

{{date}}