Checklist Drafting Joint Promotion Agreements

{{company_name}}

{{company_address}}

Phone: {{phone}} | Email: {{email}} | Web: {{website}}

Checklist Drafting Joint Promotion Agreements

Checklist Drafting Joint Promotion Agreements

{{company_name}}

{{company_address}}

Phone: {{phone}}

Email: {{email}}

Website: {{website}}

CHECKLIST FOR DRAFTING JOINT PROMOTION AGREEMENTS

Date: {{date}}

1. Parties to the Agreement

1.1 Full legal names and addresses of all participating entities: {{party_1_name}}, {{party_1_address}}; {{party_2_name}}, {{party_2_address}}.

1.2 Contact persons and their designations for each party: {{party_1_contact_person}}, {{party_1_contact_designation}}; {{party_2_contact_person}}, {{party_2_contact_designation}}.

2. Purpose and Scope of Promotion

2.1 Clear definition of the joint promotional activity/campaign: {{promotion_description}}.

2.2 Specific objectives of the promotion (e.g., increase sales, brand awareness): {{promotion_objectives}}.

2.3 Target audience and geographic scope: {{target_audience}}, {{geographic_scope}}.

3. Duration and Termination

3.1 Commencement date: {{start_date}}.

3.2 Termination date or event: {{end_date_or_event}}.

3.3 Provisions for early termination and consequences: {{early_termination_conditions}}.

4. Responsibilities of Each Party

4.1 Detailed breakdown of tasks and obligations for Party 1: {{party_1_responsibilities}}.

4.2 Detailed breakdown of tasks and obligations for Party 2: {{party_2_responsibilities}}.

4.3 Identification of resources to be provided by each party (e.g., personnel, marketing materials): {{resources_provided}}.

5. Financial Contributions and Revenue Sharing

5.1 Monetary and in-kind contributions from each party: {{party_1_contribution}}, {{party_2_contribution}}.

5.2 Agreed mechanism for sharing costs and expenses: {{cost_sharing_mechanism}}.

5.3 Revenue sharing arrangements, if applicable: {{revenue_sharing_percentage}}.

6. Intellectual Property

6.1 Ownership of existing intellectual property of each party: {{existing_ip_ownership}}.

6.2 Ownership of new intellectual property created during the promotion: {{new_ip_ownership}}.

6.3 Licensing arrangements for use of intellectual property: {{ip_licensing_terms}}.

7. Marketing and Communication

7.1 Guidelines for brand usage and messaging: {{brand_guidelines}}.

7.2 Approval process for promotional materials: {{material_approval_process}}.

7.3 Public relations and media engagement protocol: {{pr_protocol}}.

8. Dispute Resolution

8.1 Preferred method of dispute resolution (e.g., negotiation, mediation, arbitration): {{dispute_resolution_method}}.

8.2 Governing law applicable to the agreement: {{governing_law}}.

9. Confidentiality

9.1 Definition of confidential information: {{confidential_information_definition}}.

9.2 Obligations regarding the protection and non-disclosure of confidential information: {{confidentiality_obligations}}.

10. Signatures

___________________________

{{party_1_name}} Representative: {{party_1_signatory_name}}

Title: {{party_1_signatory_title}}

Date: {{date}}

___________________________

{{party_2_name}} Representative: {{party_2_signatory_name}}

Title: {{party_2_signatory_title}}

Date: {{date}}