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Sponsorship Agreement

This Sponsorship Agreement template outlines the terms and conditions between a sponsor and a sponsee for an event, project, or activity. It is suitable for businesses seeking or providing sponsorship in a Southern African context.

Updated 17d ago
sponsorshipagreementfinancingeventmarketingsouthern africa

SPONSORSHIP AGREEMENT

{{company_name}}

{{company_address}}

Phone: {{phone}}

Email: {{email}}

Website: {{website}}

Date: {{date}}

PARTIES

This Sponsorship Agreement (the “Agreement”) is made and entered into on this {{day}} day of {{month}}, {{year}} (the “Effective Date”), by and between:

1. **{{sponsor_company_name}}**, a company duly incorporated and existing under the laws of {{sponsor_jurisdiction}}, with its principal place of business at {{sponsor_address}} (hereinafter referred to as the “Sponsor”).

AND

2. **{{sponsee_company_name}}**, a company duly incorporated and existing under the laws of {{sponsee_jurisdiction}}, with its principal place of business at {{sponsee_address}} (hereinafter referred to as the “Sponsee”).

The Sponsor and the Sponsee are hereinafter collectively referred to as the “Parties” and individually as a “Party.”

RECITAL

WHEREAS, the Sponsee is organising/conducting {{event_name}} (the “Event/Project/Activity”) scheduled to take place on {{event_dates}} at {{event_location}} and has sought sponsorship for the same;

WHEREAS, the Sponsor is desirous of providing sponsorship to the Sponsee for the Event/Project/Activity in accordance with the terms and conditions set forth in this Agreement.

NOW, THEREFORE, in consideration of the mutual covenants and agreements contained herein, the Parties agree as follows:

SPONSORSHIP PACKAGE AND BENEFITS

In consideration of the Sponsorship Fee set out in Section 4, the Sponsee agrees to provide the Sponsor with the following benefits (the “Sponsorship Benefits”):

1. **Brand Visibility:**

- Inclusion of Sponsor's logo on all official Event/Project/Activity materials, including but not limited to, {{materials_list}}.

- Prominent display of Sponsor's branding at the Event/Project/Activity venue, including {{branding_locations}}.

- Mention of Sponsor's name and contribution in all press releases, media kits, and promotional communications related to the Event/Project/Activity.

2. **Marketing and Promotion:**

- Opportunity for Sponsor to distribute promotional materials at the Event/Project/Activity.

- Acknowledgment of Sponsor's support on Sponsee's social media platforms, website, and other digital channels, with links to Sponsor's website.

- {{other_marketing_benefits}}

3. **Speaking/Exhibition Opportunities:**

- Opportunity for a representative of the Sponsor to {{speaking_opportunity}}.

- Exclusive exhibition space of {{space_size}} at the Event/Project/Activity venue.

SPONSORSHIP FEE

The Sponsor agrees to pay the Sponsee a sponsorship fee of **{{currency}} {{amount}}** ({{amount_in_words}}) (the “Sponsorship Fee”).

The Sponsorship Fee shall be paid in the following manner:

- **{{percentage_1}}%** ({{currency}} {{amount_1}}) upon signing of this Agreement.

- **{{percentage_2}}%** ({{currency}} {{amount_2}}) by {{date_2}}.

- **{{percentage_3}}%** ({{currency}} {{amount_3}}) by {{date_3}}.

All payments shall be made via {{payment_method}} to {{sponsee_bank_details}}.

All Sponsorship Fees are exclusive of Value Added Tax (VAT) or any other applicable taxes, which shall be borne by {{payer_of_taxes}}.

TERM AND TERMINATION

1. **Term:** This Agreement shall commence on the Effective Date and shall remain in full force and effect until {{end_date}} or until the completion of all obligations hereunder, whichever is later, unless terminated earlier in accordance with the provisions of this Agreement.

2. **Termination for Cause:** Either Party may terminate this Agreement immediately upon written notice to the other Party if:

a. The other Party commits a material breach of any term of this Agreement and fails to remedy such breach within {{notice_period}} days of receiving written notice specifying the breach.

b. The other Party becomes insolvent, makes any assignment for the benefit of creditors, or ceases to carry on business.

3. **Consequences of Termination:** Upon termination, the Sponsee shall immediately cease using the Sponsor’s branding and return any unused sponsorship materials. The Sponsor shall pay any outstanding Sponsorship Fees for services rendered up to the date of termination. No refunds of Sponsorship Fees already paid will be made unless expressly agreed otherwise.

INTELLECTUAL PROPERTY

1. The Sponsor grants the Sponsee a non-exclusive, non-transferable, royalty-free license to use its trade names, trademarks, logos, and other intellectual property (the “Sponsor IP”) solely for the purpose of fulfilling the Sponsorship Benefits outlined in this Agreement.

2. The Sponsee acknowledges that all rights, title, and interest in and to the Sponsor IP remain with the Sponsor.

3. The Sponsee maintains all intellectual property rights related to the Event/Project/Activity, excluding the Sponsor IP.

CONFIDENTIALITY

Each Party agrees to keep confidential all non-public information disclosed by the other Party in connection with this Agreement (the “Confidential Information”). Confidential Information shall not be disclosed to any third party without the prior written consent of the disclosing Party, except as required by law or to professional advisors who are bound by confidentiality obligations.

GOVERNING LAW AND DISPUTE RESOLUTION

1. **Governing Law:** This Agreement shall be governed by and construed in accordance with the laws of {{governing_country_province_state}}.

2. **Dispute Resolution:** Any dispute, controversy or claim arising out of or relating to this Agreement, or the breach, termination or invalidity hereof, shall be settled by negotiation between the Parties. If the dispute cannot be settled through negotiation within {{negotiation_period}} days, the Parties agree to submit the dispute to mediation in accordance with the rules of {{mediation_body}}. If mediation fails, the dispute shall be submitted to arbitration in accordance with the rules of {{arbitration_body}}.

GENERAL PROVISIONS

1. **Entire Agreement:** This Agreement constitutes the entire agreement between the Parties with respect to the subject matter hereof and supersedes all prior and contemporaneous agreements, understandings, negotiations, and discussions, whether oral or written.

2. **Amendments:** No amendment or modification of this Agreement shall be valid unless in writing and signed by duly authorized representatives of both Parties.

3. **Notices:** All notices, requests, demands, and other communications under this Agreement shall be in writing and shall be deemed to have been duly given when delivered personally, sent by registered mail, or by email to the addresses specified in Section 1.

4. **Severability:** If any provision of this Agreement is found to be invalid or unenforceable, the remaining provisions shall remain in full force and effect.

5. **Assignment:** Neither Party may assign its rights or obligations under this Agreement without the prior written consent of the other Party.

SIGNATURES

IN WITNESS WHEREOF, the Parties have executed this Sponsorship Agreement as of the Effective Date.

**FOR THE SPONSOR:**

_____________________________

Name: {{sponsor_signatory_name}}

Title: {{sponsor_signatory_title}}

Date: {{date_signed_sponsor}}

**FOR THE SPONSEE:**

_____________________________

Name: {{sponsee_signatory_name}}

Title: {{sponsee_signatory_title}}

Date: {{date_signed_sponsee}}

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