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Social Media Manager Job Description

This template outlines the key responsibilities, qualifications, and reporting structure for a Social Media Manager position, suitable for businesses across Southern Africa looking to hire for this role.

Updated 15d ago
job descriptionsocial mediamarketinghiringSMESouthern Africa

Company Letterhead

{{company_name}}

{{company_address}}

Phone: {{phone}}

Email: {{email}}

Website: {{website}}

Job Title:

Social Media Manager

Department:

Marketing

Reports To:

{{reporting_manager_title}}

Job Summary:

The Social Media Manager is responsible for developing and implementing our Social Media strategy in order to increase our online presence and improve our marketing and sales efforts. You will be working closely with the Marketing and Sales departments.

Key Responsibilities:

Develop, implement, and manage our social media strategy.

Define most important social media KPIs.

Manage and oversee social media content.

Measure the success of every social media campaign.

Stay up to date with the latest social media best practices and technologies.

Use social media marketing tools such as {{social_media_tool_1}}, {{social_media_tool_2}}.

Work with copywriters and designers to ensure content is informative and appealing.

Collaborate with Marketing, Sales and Product Development teams.

Monitor SEO and user engagement and suggest content optimization.

Communicate with industry professionals and influencers via social media to create a strong network.

Hire and train other social media staff as needed.

Provide constructive feedback.

Qualifications:

Bachelor's degree in Marketing, Communications, or related field.

{{number_of_years}} years of experience as a Social Media Manager or similar role.

Excellent knowledge of Facebook, Twitter, LinkedIn, Instagram, Google+ and other social media best practices.

Understanding of SEO and web traffic metrics.

Experience with doing audience and buyer persona research.

Good understanding of social media KPIs.

Familiarity with web design and publishing.

Excellent multitasking skills.

Critical thinker and problem-solving skills.

Team player.

Good time-management skills.

Great interpersonal and communication skills.

Working Conditions:

This is a full-time position. Standard office hours are {{start_time}} to {{end_time}}, Monday to Friday. Occasional evening and weekend work may be required to meet deadlines or attend events.

Compensation:

Salary will be commensurate with experience and qualifications. Benefits include {{list_of_benefits}}.

Application Process:

Interested candidates should submit a resume and cover letter to {{hiring_manager_email}} by {{application_deadline}}. Please include 'Social Media Manager Application - [Your Name]' in the subject line.

Signature Block

_________________________

{{hiring_manager_name}}

{{hiring_manager_title}}

Date: {{date}}

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